Fashion is defined as an ephemeral illusion, style is defined from recognition and difference. Fashion is based on styles. Style is not based on fashion. Only when it achieves acceptance from a large number of audiences does style become fashion.

Fashion is a special way of decorating and signifying the body. This directly affects the individual and collective identity. It could be said that it is a manifestation of our being, identity or style, influenced by a current trend in the market. These identity guidelines are closely associated with the clothing we decide to wear, depending on the context, the culture, and the society to which we belong. They are transmitters of social and personal information, through which we manage to make value judgments through the clothing they use. Fashion is not simply a manifestation of fatuity but it becomes a permanent system, a social and historical reality. We can define fashion as a frantic search for novelty and a way of venerating the present (Lipovetsky, 1990). 

The trends for the spring-summer, autumn-winter season have led to overlapping styles. The old and uniform mechanism of fashion called by some centuries-old and bourgeois authors, where a designer set standards and trends, has given way to a dialectic of options and games where you choose not only between different clothing models, but among the most antagonistic principles of appearance.

The main thing is pleasure, individuality and the mask, that mask that gives the image of ambiguity and ambiguity, facilitating the transfer from one way of being to another very different one. Defining archetypes and stereotypes through a style.

Style is a basic and distinctive mode of expression, it is the way objects are made as opposed to how objects are themselves, in general all styles are integrated into fashion, it is so, and if we talk about fashion We are talking about a representation of the trend, something fleeting, ephemeral, and then how to make a style last and define the image of an archetype to follow? 

The word style comes from the Latin stilus (punch), it designated a pointed instrument that was used for writing, this tool came to mean its peculiar way of writing, its “style” could be good or bad. Also this word is related to: stigo, stigare, stingere, and stimulare, with instigare. From these words derives stimulation, stimulate and instigate. But the Latin term stilus should not be confused with the Greek, which means “to be standing”, “column”, that is, the guideline that marks the style to be followed. And this coincides with thinking of style as a stimulus, direction, order, design and brand.

Style becomes a form of individualization; a way of showing himself different from others and therefore identifying himself within the crowd as a unique and special being. The style promises eternity, and timelessness. It is considered a resource of self-knowledge, a particular form of identification that would generate in people a feeling of belonging to a parallel world within the fashion spectrum, where they are the only protagonists. In this way people would become carriers of a style and this would mark the differentiation. 

The styles are not parallel forms of fashion but are members of it; the confusion between the terms fashion and style is very common, one speaks of one, when in fact one wants to speak of the other. The relation of the style with the fashions, is of the order of the general with the particular. Fashion in these cases takes a position of ruling and ruling the world of good taste, but still, there are small fashions that are established within other spheres of not so great scope and that are called: styles. 

Trends such as styles give the impression of being something mystical, magical and hidden. We do not know where they come from, there are people who own and know them and others who do not, simply happen, are not supported by any rational concept.

The relationship between the variables fashion and style is given as a unilateral relationship, and not a bilateral one. Fashion is based on styles. Style is not based on fashion. Only when it achieves acceptance from a large number of audiences, does the style become fashionable.

Culture always distinguishes between private and public or between new and old between superior and inferior. So does fashion. Objects are used in the same way to show the distinction between classes, the product selection scales that go from the most kitch to the most refined and are kept in different categories and forms.

The current trends in fashion are often determined by an attitude of power and authority (as subliminal mandates) and this is determining the stylistic aesthetic taste. 

The body is structured through a construction thought whose representation is the dress, it seems that the real body makes sense from the imagination of an ideal, fashion has the ability to subdue any body (such as a clean table or a wall in white) to the prevailing ideal of fashion, that is, the ability to signify it through an ephemeral illusion, driven by trends and making the user believe that he is free and that independence authorizes him to quickly find his own style. 

In short, each style has in itself a number of enunciative elements, with special characteristics that emphasize different body points, such as recognition, concealment or manifestations of tastes and values ​​that are predetermined by a certain period.

Style becomes the form of individualization within the tyranny of fashion; it is a way of showing yourself different from others and therefore allowing yourself to be identified as a unique and special being; This resource can be used to achieve self-knowledge, a form of particularity before the generality, a feeling of belonging to a parallel world in which that difference makes them protagonists with style.